Halal Wagyu burger 🍔

Ugly Delicious serves Halal hand-slaughtered Australian Wagyu & AAA Beef🥩

We tried:✨ Ugly Fries – messy, cheesy, and addictive🍔 Burger Royale – classic, rich, & juicy crunchy sourdough sandwich 🧅 Onions We Go Crazy – savoury sweet onion burger

📍Ugly Delicious – 199 Baldwin Street, Toronto ON
Thanks @ErosInfluencerMarketing for the invite!

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[Toronto , ugc blogger, halal, Wagyu, burger, sourdough, Kensington market,viral , trending]
#fyp #jenniilicious #toronto #torontolife #halal #wagyu #fries @uglydelicious_to
#UglyDelicious #halalburgers #torontofoodscene #smashedburger #yyzfoodie #wagyuburger #torontoeats #kensingtonmarket #burgersoftoronto

WHY “UGLY” FOOD CONTENT ACTUALLY GETS MORE ENGAGEMENT 🍲 #authenticfood #foodcreator #comfortfood

PLOT TWIST: Those perfectly styled food photos might be HURTING your engagement!

The most successful food creators I work with are embracing “UGLY DELICIOUS” content…

Here’s why it’s secretly GENIUS:

1️⃣ THE AUTHENTICITY FACTOR
• Perfect food feels staged and inauthentic
• Messy, real food creates TRUST with viewers
• People think: “I could actually make this!”
• Comments increase by 40% on average!

2️⃣ THE FLAVOR-FIRST APPROACH
• When it’s not “too pretty to eat,” focus shifts to TASTE
• Use close-ups of steam, melty textures, and sauces
• Show your genuine reaction when you taste it
• Viewers stay for the whole video!

3️⃣ THE RELATABILITY HOOK
• Perfect food = intimidating
• Messy food = approachable
• Show the REAL process, not just the end result
• Tags like #RealFoodCreator actually trend higher!

My client’s messy burrito video hit 2M views while their perfect pancake stack got only 50K!

What’s your favorite “ugly delicious” dish to make? Comment below! 👇